Monday, February 20, 2023

22 copywriting quotes that’ll 10x your ability to persuade & sell

These will put you ahead of 95% of other writers
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Happy Monday!

I put together 22 copywriting quotes that'll 10x your ability to persuade & sell.

Read these to put yourself ahead of 95% of other writers.

The 10 Copywriting Frameworks Cheat Sheet

In a few weeks, I'm doing a free virtual talk where I'll be sharing my best email marketing and copywriting tips from the $100's of millions of dollars in revenue we've done for our clients.

It's free to signup and if you register, I'll hook you up for free with my new 10 copywriting frameworks cheat sheet.

My new cheat sheet is a 19-page PDF where I cover 10 of my favorite copywriting frameworks that'll help you write copy easier and copy that'll perform better.

For each framework, you'll learn what it is, an example of how it can be applied, and a bonus ChatGPT prompt.

Register for my talk here.

Note: If you already registered for my talk, you'll receive this cheatsheet too. I'll be sending it out next month once the event starts.

Make More Money From Your Email List:

There's a platform that's putting power back into marketers' hands.

The past few years have been anything but easy with all the chaos we marketers have had to deal with. From privacy updates to rising CAC to layoffs and a looming recession. It's been tough, to say the least.

And while there's no silver bullet — there is one asset that will make weathering the storm (and thriving during it) a lot more likely:

Your owned audience: Email + SMS.

A company I'm advising called Retention.com has built a platform that'll help you do 2 primary things around identity resolution:

1. Their platform will help you send more abandonment emails (up to 5x-10x more), resulting in a boatload more revenue being generated for your or your client's brand.

2. Their platform will help you to capture more emails of people visiting your site. You're spending a lot of money to get people to your site, you might as well maximize your email capture. And no, your current popup just isn't cutting it.

I highly encourage you to chat with them about how they're helping my clients and others like Tonal, Blendjet, Dr. Squatch, etc. make a ton of money (seeing an average 2x-4x ROI) from their Email and SMS channels.

Hire Amazing Freelance Marketers

The world is moving towards hiring flexible labor.

It's often more cost-effective and more efficient. And you can find amazing talent this way that you otherwise couldn't hire (these people don't want full-time, in-house roles).

I wanted to share a platform I've been using to hire amazing freelance marketers.

Last year the companies I own did a combined 8+ figures in revenue, and the key to growth was working with the best people I could find.

Most of the top people I worked with were freelancers.

Nothing against full-time, in-house hires, but I've noticed a trend that the best people are leaving 9-5's to work for themselves.

And freelancing and consulting are really attractive options for many awesome marketers.

If you're looking to hire great freelance marketers, use this platform. 


sponsored

Recommended Newsletters:

I'm excited to share 3 newsletters I've been enjoying lately. Subscribe for free below:

Subject line of the week from one of my clients:

  • Vertical: Accessories
  • Recipients: 7,996
  • Content: Warehouse Sale Announcement
  • Subject Line: Are you in Arizona?
  • Preview Text: We're having a warehouse sale!
  • Open Rate: 38.70%
  • CTR: 1.82%

Do you work at or run an Ecommerce brand that needs email marketing help? Reply to this email and let's chat!

My newsletter stats from last week:

  • Recipients: 60,401
  • Subject Line: The 15 most asked copywriting questions
  • Preview Text: With answers to each question
  • Open Rate: 40.10%
  • CTR: 1.38%

Beautiful Email Templates:

As a marketer and copywriter, it's extremely challenging to create beautiful emails.

It's both expensive and time-consuming.

As someone who can at best design stick figures (me), I wanted to create an easier solution to this massive problem.

My team and I recently launched an email template library with 45 beautiful email templates.

We've had 100's of people so far use them with a ton of success.

If you're using Klaviyo, you can pick and edit any 5 email templates, completely free.

Go here and click join 7-day free trial (no billing details needed).

Coupon Codes are KILLING your business.

Every time someone uses a coupon code, your margins literally SHRINK.

Check out what happens when you switch to a CashBack model instead:

- 17% of people request cashback

- 26% of people request store credit

- 57% DO NOTHING

In other words, you literally add $4,035.44 back to your bottom line since it's gone unclaimed.

The beauty of this model is that shoppers pay full price and then redeem post-purchase for either cash or store credit.

But the reality is more than 50% never redeem either.

And those that redeem store credit will spend $$$ with you in the future.

Between unclaimed $$$ and those that opt for store credit, you're now WAY more profitable.

This is crushing for my clients, so I just joined Fondue, the app that powers this, as an advisor.

Learn more about them here.

Have a great week and make sure to send some emails! 
- Chase


P.S. Here's my tweet of the week:

© 2023 Chase Dimond
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Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782
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