Post-Purchase Education Emails are among the most commonly missed emails ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Happy Tuesday!
Today's Must Read Content Piece:
Post-Purchase Emails are some of the most important emails you can send. After working with and auditing 500+ email programs, Post-Purchase Education Emails are among the most commonly missed emails. Brands often overlook the power of educating customers after they've made a purchase, even though this is a key moment for engagement and long-term loyalty. See 3 real email examples here from one of my previous clients who sells custom goggles. | | Copywriting Resource of the Week: | | 5 Headline Tips to 5x Your Conversions:
| | I RARELY speak at events these days. But I'm super excited to share that Jimmy and I will be doing a free virtual talk in a few weeks all about how your brand or your clients brand can crush your 2025 email marketing channel. We'll share our entire 2025 Email Marketing Playbook. This is one that you and your team will all want to attend. And for whatever reason if you can't make it live, I recommend still signing up so you can access the recording.
| | ChatGPT Resource of the Week: | | 3 ChatGPT Prompts to Craft Sales Emails
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3 ChatGPT Prompts to Write Awesome Email Subject Lines | | Marketing Resource of the Week: | |
The 5 P's of Marketing and How To Use Them:
| | Marketing Tip of the Week: | |
People remember stories, not stats. Lead with emotion, support with facts.
How to Apply This for Your Ecommerce Brand:
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Start with a Story: Share a relatable, emotional narrative that captures your customer's attention. It could be how your product solved a specific problem or improved someone's life. - Example: "When Sarah couldn't find skincare that worked for her sensitive skin, she almost gave up. That's when she discovered our hypoallergenic moisturizer…"
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Tap Into Emotions: Focus on feelings like joy, relief, or empowerment that your product can deliver. People connect more deeply with emotions than numbers. - Example: "Imagine never worrying about spills again—our stain-proof couch covers are here to save the day."
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Support with Facts: Once the story resonates, back it up with concrete evidence to solidify trust. Use stats, testimonials, or certifications to prove your claims. - Example: "Clinically tested and proven to reduce wrinkles by 30% in just 4 weeks."
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Make It Memorable: Pair the emotional story with a key fact to leave a lasting impression. - Example: "Over 10,000 parents trust our car seats to keep their kids safe—because every child deserves the best protection."
Remember: Consumers act when they feel a connection. Stories create that bond, and facts give them the confidence to follow through.
| | Sales Tax on Autopilot:
Scaling ecommerce brands taught me this: nothing kills your vibe like sales tax.
Did you know that an ecommerce company doing $5M in sales is likely dealing with sales tax in 30+ states?
It's messy, time-consuming, and let's be real—the last thing most brand owners want to think about.
That's why Numeral has been a lifesaver for some of the biggest ecommerce brands. They put sales tax on autopilot so you can focus on what you actually care about: growing your business.
Here's what they take off your plate:
✅: Tracking nexus thresholds—done automatically.
✅: Registering for sales tax permits—done automatically.
✅: Filing and remittance—yep, that too.
No more logging into clunky state portals from '98. No more two-hour calls with state departments of revenue.
Numeral gives you back hours every month—and the peace of mind that it's handled.
Check them out here.
#NumeralPartner | | Newsletter Transparency:
Here are my newsletter stats from last week:
- Recipients: 82,609
- Subject Line: 10 copywriting strategies you can start using today
- Preview Text: We've generated $200M+ in sales for clients using these copywriting strategies
- Open Rate: 44.28%
- CTR: 1.78%
| | Have a great week and make sure to send some emails! - Chase P.S. I'm stoked to be speaking at this free virtual event in 2 weeks! | | No longer want to receive these emails? Unsubscribe.
Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782 | | | | |
