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Our Take Care Sale is Here

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Dear Friend, As far as we're concerned, the whole ritual around Black Friday and Cyber Monday is the antithesis of what we believe is most important during the holiday season. The fabricated sense of urgency causes unnecessary stress and anxiety, and doesn't allow for you to be present with your loved ones or get your needed downtime to reset and recharge because you're too busy frantically shopping. We want no part in that cycle, which is why we'll be continuing our tradition of opting out of Black Friday and Cyber Monday in favor of a holiday season that's focused on creating connections with loved ones and nature. Our gift to you — as a thank you for your loyalty — is exclusive, early access to our sitewide 30% off sale. No code needed. We believe that by skipping the typical holiday sale, it gives you the chance to be present during a time that is supposed to be about family and about yourself. So enjoy your Thanksgiving, shut off those screens, step outside, spend time with those closest to you. We want you to experience the moment, be well, spread love, and live Prima this holiday season. Wishing you a healthy and happy holiday, The Prima Team Dear Friend, As far as we're concerned, the whole ritual around Black Friday and Cyber Monday is the antithesis of what we believe is most important during the holiday season. The fabricated sense of urgency causes unnecessary stress and anxiety, and doesn't allow for you to be present with your loved ones or get your needed downtime to reset and recharge because you're too busy frantically shopping. We want no part in that cycle, which is why we'll be continuing our tradition of opting out of Black Friday and Cyber Monday in favor of a holiday season that's focused on creating connections with loved ones and nature. Our gift to you — as a thank you for your loyalty — is exclusive, early access to our sitewide 30% off sale. No code needed. We believe that by skipping the typical holiday sale, it gives you the chance to be present during a time that is supposed to be about family and about yourself. So enjoy your Thanksgiving, shut off those screens, step outside, spend time with those closest to you. We want you to experience the moment, be well, spread love, and live Prima this holiday season. Wishing you a healthy and happy holiday, The Prima Team SHOP & SAVE 30% 2022 The Uplifters' Prima, PBC - All Rights Reserved 2633 Lincoln Blvd #224 Santa Monica, CA 90405 Unsubscribe Terms & Conditions I Privacy Policy 2022 The Uplifters' Prima, PBC - All Rights Reserved 2633 Lincoln Blvd #224 Santa Monica, CA 90405 Unsubscribe Terms & Conditions I Privacy Policy *30% off discount sale valid sitewide on www.prima.co between November 5, 2022 12:00 AM PST - November 20, 2022 11:59 PM PST. Savings not applicable on subscription, taxes or shipping. May not be combined with any other offer. One per customer, one-time use only. Offer is subject to change without notice and may be suspended or terminated at any time. Not valid on previous purchases. ‌