That will teach you to make money in less than 5 minutes ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Happy Monday, I hope you had a great weekend!
Today's Must Read Content Piece: I spent A TON of time writing 31 email marketing tips that will teach you to make money in less than 5 minutes. Level up your email marketing game by reading these free 31 email marketing tips here.
| | Sponsor of the Week: Having audited HUNDREDS of Klaviyo accounts, I've discovered the most common mistake... Sending the same generic blasts to every subscriber! People spend countless hours perfecting their flows, but don't personalize one-off email sends. Luckily, I found a tool that helps you set up targeted Klaviyo campaigns in minutes using AI. 🎯 Here's how to use an app called Audiens to do one-off sends that convert: 1/ The app scans your Shopify + Klaviyo data to find new email campaign ideas (unique to every store) 2/ Each data-driven suggestion includes: - a list of people to target
- best products to feature in the email
- best time to send it, for max sales
- BONUS: AI writes the first draft of your email
3/ Pick from your existing email templates, and transfer everything as a draft to Klaviyo in one click | | Copywriting Tip of the Week: | | What's Happening in the Paid Media World Wait, is this really a flat week? Seems so - variables are swinging within the sub-five-percent shift we expect to see week-over-week. This is good news for brands that are using this time to test. We saw no major disruptions last week either up or down. Lots of red arrows, but perhaps we should start using yellow instead of red. Most of the changes you see aren't statistically significant. For example, the sea of red arrows in conversion rate and ROAS - most of those are either below 5%, or below 1%. Normal changes. Meta hasn't been changing consistently, which is a good sign. CvR and CTR is a little down this week, but CACs are improving. A trend of repeated directionality week after week is what we're keeping an eye on, and that's not happening. This feels normal. A light beginning is showing for back to school, with electronics and beauty industries seeing a minor lift already that's sure to continue into the end of August. | | Real World Copywriting Example:
(Relating to the original iPod)
| | Sell the benefits, not the features. | | Newsletters of the Week:
1/ The Breakthrough:
- 5 Minutes That Could Change Your Life
- The Newsletter That Is Changing the Definition of Self-Help
- Each week, they send out one idea, one question, and one exercise that could spark your next breakthrough. No fluff, no filler, no BS.
Subscribe for free with 1-click. | | 2/ The Wild Goose Chase: - Unlock More Freedom. Make More Money. Have More Fun.
- Escape the Status Quo.
- Join a newsletter of adventurers receiving weekly tips, actionable advice, and transformational ideas on Business, Lifestyle Design, and Personal Evolution.
Subscribe for free with 1-click. | |
Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 58,688
- Subject Line: 7 techniques to increase your conversions
- Preview Text: Proven & tested by 100's of our clients
- Open Rate: 49.40%
- CTR: 1.20%
| |
Have a great week and make sure to send some emails! - Chase
Before you go, here are two ways we can work together:
1. If you own/run an ecommerce brand and are looking for a best-in-class email marketing agency, please fill out this form.
2. If you want to grow your LinkedIn following, here's some info on my LinkedIn Growth Service.
P.S. Here's my Twitter thread of the week:
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Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782 | | | | |
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