Here's how to blend psychological triggers with storytelling for high-converting emails that'll increase both your open rate and conversion rate ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Happy Monday!
Today's Must Read Content Piece:
Subject lines get the open, but stories get the sale. This is a great blueprint for combining compelling writing with psychological tactics to create more engaging and persuasive emails.
| | Sponsor of the Week:
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Marketing isn't just about the stuff you sell. It's also about: - The stories you tell
- The people you help
- The value you provide
- The problems you solve
- The relationships you create There's so much more to it than just money. | | Copywriting Tip of the Week: | |
Get your prospects nodding throughout your copy. Ask questions like: "Are you tired of tossing and turning?"
"Do you envy the sleep of babies?"
"Would you like to sleep like one?" The more nods they give you, the more likely they will make a purchase. | | Email Marketing Meme of the Week: | |
Newsletter Transparency:
Here are my newsletter stats from last week:
- Recipients: 77,271
- Subject Line: The 9-item checklist we use to create high-converting emails
- Preview Text: Don't send an email again without using this checklist
- Open Rate: 42.00%
- CTR: 1.31%
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Have a great week and make sure to send some emails! - Chase
Before you go, here are two ways we can work together:
1. If you own/run an ecommerce brand and are looking for a best-in-class email marketing agency, please fill out this form.
2. If you want to grow your LinkedIn following, here's some info on my LinkedIn Growth Service.
P.S. Here's my Thread of the Week:
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Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782 | | | | |
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