(Steal these) ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Happy Monday!
Today's Must Read Content Piece:
My email marketing agency has generated over $150+ million in email revenue for ecommerce brands. And you know what? A decent chunk of that revenue (and engagement) has come from these 8 email flows. 1/ Welcome Flow: This flow starts the relationship with your subscribers. Send a few emails where you: >> Introduce your brand
>> Offer a special deal
>> Tell them what they can expect First impressions matter. Make yours count. | | Social Media Content Tip of the Week: | |
One big mistake I see with content: Most people are creating the WRONG content. They're trying to attract clients with their content, but their content isn't actually for their ICP. For example, say you're a copywriter. When you share copywriting tips, more often than not, you're attracting other copywriters. So, in reality, most people are creating content for their peers/competitors and not potential clients. The content you put out, attracts the audience you bring in. If you're a copywriter wanting to land clients, create content that your clients want to see and can resonate with. | | Copywriting Tip of the Week: | |
Bad copywriting: - Focused on the product
- Feature-oriented
- Feels like a pitch
Good copywriting: - Focused on them
- Benefit-oriented
- Feels like a conversation
Good copywriting is all about the prospect.
| | My FREE LinkedIn Course:
I've grown my LinkedIn account to over 275,000+ followers and generated millions of dollars in revenue from LinkedIn.
For the first time ever, I'm revealing exactly how I did it (and how you can too!) I spent over 104+ hours creating a FREE email course to show you how to: - Network with your favorite business leaders, authors, and influencers.
- Make content that gets a ton of impressions and engagement.
- Get more inbound leads for your business.
- Land more speaking engagements.
- Attract business partnerships.
- Grow your email newsletter.
- And more
| | Important Business & Life Lesson: | |
The opportunities coming your way today, aren't from the things you did today or yesterday.
They're from the things you did 3, 6, 9 months ago. And the things you're doing now will set you up for success in a couple of months. This is why it's so important to stick to a consistent schedule (posting on social media, sending emails and DM's, following up, etc). Small, daily wins, compound over time. Most don't give themselves enough time to let their work and wins stack.
| | Second Copywriting Tip of the Week: | |
Use testimonials to write your copy:
- Grab results from your testimonials
- Turn them into promises
- Incorporate them in your copy
Copy written by a copywriter is good. Copy written by customers is better. | | Email Marketing Tip of the Week: | |
Segmented email campaigns show up to 50% higher CTRs than non-segmented ones.
Some segments you can use for your list: - New subscriber
- Non-buyer
- First-time buyer
- Repeat buyer
- Abandoned cart or checkout
- Engaged subscriber
- Etc.
Send different emails to each segment. Profit.
| |
Newsletter Transparency:
Here are my newsletter stats from last week:
- Recipients: 91,293
- Subject Line: The Psychology Behind Winning Subject Lines
- Preview Text: Here's How to Capture Attention and Boost Your Open Rates
- Open Rate: 48.60%
- CTR: 1.00%
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Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782 | | | | |
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