(use this for your next copywriting session) ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Happy Monday! Today's Must Read Content Piece: There are so many posts on how to write copy. But there are so few posts on how actually to do proper research. (use this for your next copywriting session) | | Email Marketing Resource of the Week: | | Here are 6 common email marketing problems (and how to fix them):
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| | Agency Resource of the Week: | | The 10 Commandments of Running an Agency: | | Learn from Me (Virtually): In a few weeks I'm doing a free virtual talk on email marketing and copywriting. Everyone who signs up will: - Get to learn from me live (virtually)
- Receive a free LinkedIn training I'm putting together (you'll get this a few days after the event is over)
| | Ecommerce Brand & Agency Operations Resource of the Week: | | Here's how Agencies & Brands Should Structure their Email Teams:
| | Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 82,176
- Subject Line: 10 email copy elements you should test
- Preview Text: A/B testing can increase conversions by 161%
- Open Rate: 45.50%
- CTR: 1.50%
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