and why they work: ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Black Friday & Cyber Monday are no longer just single-day events—they're now month-long opportunities to drive consistent engagement and sales. | | Happy Monday!
Today's Must Read Content Piece:
What do Shakespeare, Beyoncé, and Apple have in common? They've all mastered the art of using literary devices to mesmerize their audiences. Just like them, you can elevate your copy by tapping into the power of language.
| | Email Marketing Resource #1 of the Week: | | 13 email marketing tips that will teach you to make money in less than 3 minutes:
| | Black Friday and Cyber Monday are no longer just single-day events—they're month-long opportunities to drive consistent engagement and sales. Here's a proven strategy for sending 7 email campaigns in 7 days to make the most of this critical period. Grid & Pixel's new BFCM playbook gives you a day-by-day strategy to launch 7 high-impact email campaigns over 7 days, helping brands (and agencies) maximize results during this key season. But this is more than just a guide. It's packed with fully customizable, drag-and-drop email and SMS creatives that work seamlessly with platforms like Shopify Email, Klaviyo, Omnisend, and Sendlane. Each creative is designed to match your brand's unique style, making personalization effortless. You can plan your entire BFCM campaign in advance with ready-made visuals, giving you simplicity and effectiveness. That means rolling out high-converting campaigns with minimal effort. And seriously, don't sleep on this. The best analogy I have here is: Remember those group projects back in school where you let the smart kids do all the work, and you got an A on the project without having to do much work yourself? Grid & Pixel is the A student here, and they're taking us along on the ride to BFCM success. The app has a 5-star rating on Shopify - you can grab my personal discount by adding the app here. | | Email Marketing Resource #2 of the Week: | | Welcome emails, on average, have a 4x higher open rate and 5x higher click-through rate than standard email marketing campaigns. Yet most people don't know how to maximize their welcome series results. Here's a 6-step process to craft profitable welcome emails: | | Two Quick Pics from My Talk Last Week: | | I had a great time doing the opening talk of Commerce Roundtable with Jimmy Kim last week. I always feel grateful for these opportunities 🙏 | | Newsletter Transparency:
Here are my newsletter stats from last week:
- Recipients: 81,564
- Subject Line: 10 Steps to Build a Profitable Newsletter from Scratch
- Preview Text: Here's how to build one in just 5 minutes
- Open Rate: 45.10%
- CTR: 1.00%
| | Have a great week and make sure to send some emails! - Chase P.S. I feel incredibly grateful to be named as the #1 Ecommerce Influencer to follow from Shopify.
P.P.S. Black Friday & Cyber Monday are no longer just single-day events—they're now month-long opportunities to drive consistent engagement and sales. Here's an awesome strategy for sending 7 email campaigns in 7 days to maximize your impact during this critical period. | | No longer want to receive these emails? Unsubscribe.
Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782 | | | | |
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