Monday, July 18, 2022

10 copywriting hacks

to write high-converting copy
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Happy Monday!

My agency has generated $100M+ in sales for clients with copywriting.

Here are 10 copywriting hacks to write high-converting copy.

I've got to tell you about my friends Matt and Ben—their company, @OctaneAI, is helping brands collect customer data, drive more sales, and email sign-ups with a quiz.

I know a quiz might remind you of one of those Buzzfeed "What Harry Potter character are you?" quizzes. But it's nothing like that.

An ecommerce product recommendation quiz helps site visitors find the perfect product, which increases the likelihood of browsers turning into customers—quiz conversion rates sit at 10% to 25%, which is bonkers when you think about the average website conversion rate. 

A quiz collects valuable customer data and emails, so you can send hyper-targeted personalized messages using Klaviyo. And brands like Jones Road Beauty figured out that a quiz is the best lander to send ad traffic to, seeing 3X ROAS!

A quiz can be a powerful ally for your acquisition AND retention strategy. 

How much data, email subs, and sales are you missing out on? What about improving the customer experience with personalization? You can do ALL of that with Octane AI. 

Sign up for Octane AI today.

Subject line of the week from one of my clients:

  • Vertical: Accessories
  • Recipients: 89,520
  • Content: Amazon Prime Day Sale
  • Subject Line: It's HERE! Amazon Prime Day Sale!
  • Preview Text: Save 25% site wide using code: PRIMEDAY
  • Open Rate: 35.10%
  • CTR: 1.40%

My newsletter stats from last week:

  • Recipients: 29,312
  • Subject Line: Post Purchase Education Emails
  • Preview Text: Some of the most commonly missed emails
  • Open Rate: 38.50%
  • CTR: 2.20%

Have a great week and make sure to send some emails! 
-
Chase


P.S. Here's my tweet of the week:

© 2022 Chase Dimond

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Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782

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