we've turned copywriting into a science ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Happy Monday! Today's Must Read Content Piece: My agency has generated $150M+ for clients with copywriting. At this point, we've turned copywriting into a science. | | Email Marketing Resource of the Week: | | Copywriting Tip of the Week: | | Add a fear-inducing sentence below your CTA. For instance, if your CTA reads: "Get your Easy Recipes book now." Your fear-inducing sentence could be: "Or miss out on delightful, flavorful meals." It's an effective technique to prompt immediate clicks. | | In just two days, The Future of D2C in 2024: A Roundtable Discussion with eCommerce Visionaries will take place. Featuring DTC Founders & executives who lead their sectors, such as: - Ashvin Melwani (Co-founder @ Obvi)
- Chris Meade (Co-founder @ Crossnet),
- Rob Fraser (CEO @ Outway)
- Aaron Nosbisch (CEO @ Brez)
- And executives from the biggest eCommerce SaaS companies such as Yotpo, Triple Whale, and Gorgias
This roundtable will provide a platform for discussing the strategies that will define the most up-to-date growth strategies for eCommerce in 2024. And if that's not enough, you will have the chance to win an Apple Vision Pro, gift cards, and platform credits simply by being part of this event. RSVP now (limited spots available) | | Marketing Resource of the Week: | | Copywriting in a Nutshell: | | - Tell them their problem
- Make the problem hurt
- Tell them there's a solution
- Show them the solution
- Tell them what's included
- Tell them how much it costs
- Give them a guarantee
- Ask them to buy
| | 1/ The Future of DTC:- What? A roundtable discussion with some of the smartest Ecom founders where they'll share their best growth strategies for Ecom in 2024. - When? March 27th at 9am PST- Where? Virtually- How to attend? Register for free here. 2/ I'm speaking at DTCx!- What? I'm doing a talk all about email marketing and copywriting.- When? April 3rd at 10am PST- Where? Virtually- How to attend? Register for free here. | | Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 84,938
- Subject Line: The #1 copywriting mistake I see?
- Preview Text: Writing content that isn't credible.
- Open Rate: 48.14%
- CTR: 1.24%
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