(With Simple Copy-and-Paste Examples) ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Happy Monday!
Today's Must Read Content Piece:
10 Ways to Use ChatGPT to Improve Your Copy: (With Simple Copy-and-Paste Examples) 1. Trimming Down
Goal: Condense your copy for clarity and impact.
Focus on: - Complex sentences
- Redundant phrases
- Long paragraphs
Example prompt: "Trim down this [phrase/sentence/paragraph] of my copy." | | Marketing Resource of the Week: | | Marketers, Here are 5 common marketing metrics, their importance, and how to improve each one: | | Copywriting Tip of the Week: | | Choose your copy formula based on the medium:
- Ads → P.A.S. (Problem, Agitate, Solution)
- Email → F.A.B. (Features, Advantages, Benefits)
- Blog Post → A.I.D.A. (Attention, Interest, Desire, Action)
- Landing Page → Q.U.E.S.T. (Qualify, Understand, Educate, Stimulate, Transition)
Writing copy becomes 10x easier this way.
| | I was listening to Josh, the founder of Snow Teeth Whitening, talk about how he didn't have to hire as many customer support reps because he started to resolve 40％ of customer tickets with self-service. I was curious to learn more and discovered he's leveraging AI to help his small but nimble team punch way above their weight when it comes to answering customer ticket tickets in a timely and efficient manner. It's pretty cool how his "AI agents" can reply exactly like the real people on his team do. His AI drafts accurate and personalized replies for each inquiry, which speeds up the response process greatly. | | Email Marketing Resource of the Week: | |
Email Marketers, Here are 10 email metrics you need to be regularly checking:
| | Looking to grow your email and SMS subscriber lists faster? | |
Here are 2 innovative List Growth Strategies: - Instagram Giveaways to Collect Email Subscribers: Run Instagram giveaways where participants enter by sharing their email or phone number with you via DMs. Use a tool like Gatsby to capture this follower's email or sms information from the DM and auto-sync them in as new subscribers to your lists in Sendlane, Klaviyo, Attentive, Yotpo and more.
- Evergreen Offers in Instagram Bio: Add an offer in your Instagram bio, inviting users to DM their email address to receive a discount on their first order. This works like a welcome popup on your website but keeps users engaged on Instagram, making it easy for them to subscribe right where they are. Use Gatsby to automate this process.
Implement these strategies to see significant list growth with minimal setup and management.To learn more about these strategies and Gatsby (I'm an investor), click here.
| |
Must Attend In-Person Event:
I'm speaking at the #1 ecommerce event in September.
This is the ONLY in-person event I plan to speak at and attend this year.
I HIGHLY recommend purchasing your ticket ASAP, as they sold out last year. | |
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Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782 | | | | |
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