Never write copy from scratch, always use a framework ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Growth isn't about working harder—it's about finally seeing what you're missing.
Workspace6 connects you with 7, 8, and 9-figure founders who've already solved the challenges keeping you stuck. | | Happy Monday! Today's Must Read Content Piece: My agency has written 10,000+ pieces of copy. Our #1 Copywriting Rule: | | Email Marketing Resource of the Week: | | This table summarizes the Components of a Profitable Email: With copywriting tips, mistakes to avoid, and an example. | | Growth isn't about working harder—it's about finally seeing what you're missing. Workspace6 connects you with 7, 8, and 9-figure founders who've already solved the challenges keeping you stuck. They'll show you the plays you haven't run, the mistakes you don't have to make, and the shortcuts you didn't know existed. It's not guesswork when you're surrounded by people who've been there and scaled past it. Inside Workspace6, you'll operate with clarity, confidence, and a network that pushes you to win. The only thing standing between you and your next breakthrough? Getting in the room. Your first 30 days? Just $1. After that, $99/month. Small price. Massive upside. Ready to unlock what's next? | | Marketing Resource #1 of the Week: | | Here are 10 psychological principles you can use to influence and persuade your target audience effectively: | | Marketing Resource #2 of the Week: | | 20 profitable pieces of marketing advice:
| | Copywriting Resource of the Week: | | Here's the Anatomy of a High-Converting Landing Page:
| | Copywriting Tip of the Week: | | The best copy doesn't just sell—it connects. It says, "I see you." It reflects the reader's emotions, desires, and struggles so vividly that they feel understood, better yet, seen.
That's the moment when trust is built, and wallets open—not because of clever tactics, but because the reader believes, "This is for me." Here's how to do this: -
Speak their language: Use the exact words and phrases your audience uses to describe their challenges. Pay attention to their tone, whether casual or formal, and mirror it in your copy.
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Empathize first, sell second: Address their pain points upfront. Show you understand their situation before introducing your solution. The more specific you are, the more they'll feel you're talking directly to them.
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Paint a vivid future: Don't just describe features or benefits. Help them imagine the transformation your product or service can bring. What does their life look like once their problem is solved?
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Use social proof: Stories, testimonials, or reviews from people just like your audience make them think, "If it worked for them, it can work for me."
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Focus on the reader, not yourself: Avoid "we" or "I" language and instead make the customer the hero. Replace phrases like "Our product does XYZ" with "You'll experience XYZ." When your audience feels seen, the sale becomes a natural progression—not a push, but a pull. That's the power of empathetic, customer-centric copywriting.
| | Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 80,150
- Subject Line: 7 copywriting frameworks for all of your marketing efforts
- Preview Text: This list includes the perfect frameworks for ads, emails, social media posts, etc.
- Open Rate: 44.30%
- CTR: 1.10%
| | Have a great week and make sure to send some emails! - Chase P.S. I feel incredibly grateful to be named as the #1 Ecommerce Influencer to follow from Shopify.
P.P.S. Reminder, growth isn't about working harder—it's about finally seeing what you're missing.
Workspace6 connects you with 7, 8, and 9-figure founders who've already solved the challenges keeping you stuck. | | No longer want to receive these emails? Unsubscribe. Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782 | | | | |
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