that will teach you to make money in less than 5 minutes
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Understand what really works in ecommerce marketing. Read Omnisend's 2025 ecommerce marketing report here.
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Happy Monday!
Today's Must Read Content Piece:
31 email marketing tips that will teach you to make money in less than 5 minutes.
Learn all 31 of these tips here. |
Copywriting Resource #1 of the Week: |
6 Tips to Become a Better Copywriter: |
Partner of the Week:
2025 is not the year of guessing — it's the year of knowing.
So Omnisend crunched the numbers on 24 billion emails, 230 million SMS messages, and 413 million push notifications sent in 2024 to find out what drove sales, leaving no room for guesswork.
Here are a few of the key findings:
- Email campaign click-to-conversion rates grew by 27.6%
- One in three people who click on an automated message make a purchase, compared to one in 18 for scheduled messages
- Automated emails drove 37% of sales from just 2% of email volume, while SMS and push campaigns saw similar trends with 18% from 9% and 15% from 3%, respectively
- Abandoned carts, welcome messages, and browse abandonment emails were responsible for 87% of all automated orders
- Brands sent 31% more SMS messages and 55% more push notifications than the year before, driving a combined growth of 46% YoY
Check out the entire report here. |
Copywriting Resource #2 of the Week:
Answering the 7 Most Asked Copywriting Questions of All Time: |
Marketing Resource of the Week:
9 MUST KNOW Marketing Rules: |
Copywriting Tip of the Week:
Write for a distracted reader.
How to Apply This for Your Brand:
Keep It Short & Scannable: Your customers are scrolling fast—make your copy easy to digest. Break up long blocks of text. - Example: Instead of: "Our premium weighted blanket is designed to help improve sleep quality by providing deep pressure stimulation."
- Use: "Sleep deeper. Wake up refreshed. Our weighted blanket makes it easy."
Use Simple, Clear Language: Avoid jargon or complicated words. The easier your copy is to read, the more effective it is. - Example: Instead of: "Experience unparalleled hydration with our innovative skincare formula."
- Use: "Deep hydration. Healthy glow. No harsh chemicals."
Get to the Point Fast: The first few words should hook the reader. Cut unnecessary details and fluff. - Example: Instead of: "Our candles are made with high-quality soy wax and provide a long-lasting, soothing aroma."
- Use: "Clean-burning soy candles. Long-lasting scent. Total relaxation."
Make Every Word Work: If a sentence doesn't add value, remove it. Attention is limited—don't waste it.
Remember: Customers don't read—they skim. Make your copy effortless to absorb, and they'll stay engaged long enough to hit "Buy Now."
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Newsletter Transparency:
Here are my newsletter stats from last week:
- Recipients: 86,673
- Subject Line: the 9 most profitable copywriting lessons I've learned
- Preview Text: I've been in the copywriting space for 10 years & have generated $100's of millions of dollars for clients
- Open Rate: 44.07%
- CTR: 1.35%
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Have a great week and make sure to send some emails! - Chase
P.S. Understand what really works in ecommerce marketing. Read Omnisend's 2025 ecommerce marketing report here.
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